Privacy Policy
American Remodel — Annapolis, MD & Surrounding Areas
Last Updated: January 1, 2025 | Effective Date: January 1, 2025
1. Introduction
American Remodel ("we," "our," or "us") is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, submit a form, or communicate with us via phone, email, or text message.
By using our website or submitting your information, you agree to the practices described in this policy. If you do not agree, please do not use our services or submit your personal information.
2. Information We Collect
We may collect the following types of personal information:
- Full name, phone number, and email address
- Home address or project location
- Project details and service preferences submitted via forms
- IP address, browser type, and device information via cookies and analytics
- Communication records including phone calls, emails, and text messages
3. How We Use Your Information
We use the information we collect to:
- Respond to your estimate requests and schedule consultations
- Send appointment reminders, project updates, and follow-up communications
- Send marketing and promotional messages if you have opted in
- Improve our website, services, and customer experience
- Comply with applicable laws and regulations
4. SMS / Text Message Communications
📱 A2P SMS Disclosure — Required by Carriers
Opt-In: By submitting your phone number on our website forms and checking the SMS consent box, you expressly consent to receive text messages from American Remodel. We operate two types of SMS programs:
Transactional Messages: These include estimate confirmations, appointment reminders, scheduling updates, and project-related communications. You will only receive these if you opt in via our form.
Marketing Messages: These include promotional offers, seasonal discounts, and home improvement tips. These are sent only to contacts who separately opt in to marketing communications.
Message Frequency: Message frequency varies based on your interaction with us. You may receive up to 4–6 messages per month depending on your project status.
Message & Data Rates: Standard message and data rates may apply depending on your mobile carrier and plan.
Opt-Out: You may opt out of SMS messages at any time by replying STOP to any message. After opting out, you will receive one final confirmation message and no further texts.
Help: For assistance, reply HELP to any message or contact us at 301-941-7784.
No Third-Party Sharing: We do not sell, rent, or share your phone number or SMS opt-in data with third parties or affiliates for their own marketing purposes.
5. Sharing of Information
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following limited circumstances:
- Service Providers: Trusted vendors who assist us in operating our business (e.g., CRM platforms, scheduling tools, email/SMS providers) — bound by confidentiality agreements
- Legal Compliance: When required by law, court order, or governmental authority
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred with appropriate notice
We never share your mobile phone number or SMS consent data with third parties for marketing purposes.
6. Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyze site traffic. We may use:
- Google Analytics to understand how visitors interact with our site
- Facebook Pixel for ad performance tracking (if applicable)
- Session cookies to remember your preferences during a visit
You may disable cookies through your browser settings. Note that some features of our website may not function properly if cookies are disabled.
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, maintain business records, and comply with legal obligations. When your data is no longer needed, we securely delete or anonymize it.
8. Your Rights
Depending on your location, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal data
- Opt out of marketing communications at any time
- Withdraw SMS consent by replying STOP to any message
To exercise any of these rights, contact us using the information below.
9. Children's Privacy
Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with personal information, please contact us immediately.
10. Security
We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
11. Changes to This Policy
We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about how we protect your information.
12. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:
- Business: American Remodel
- Location: Annapolis, MD & Surrounding Areas
- Phone: 301-941-7784
- Website: book-estimate.american-remodel.com